Laser Products Expands Sales and Marketing Teams in Advance of New Product Launches

Laser Products Expands Sales and Marketing Teams in Advance of New Product Launches

Laser Products Industries (LPI) today announced the expansion of their sales and marketing teams to support new product introductions, record growth, and maintain best-in-class customer service.

Dan Peter joins LPI as Marketing Manager and will have a wide range of marketing responsibilities including new product commercialization, trade show and events management, creative content and copy management, as well as strategic contributions.

“Laser Products is thrilled to welcome someone with Dan’s experience in launching new products to our team.  Dan’s marketing and brand management expertise will immediately contribute to the entire organization.” said Kevin Yeh, Director of Marketing.

Dan comes most recently from Marley Engineered Products and Hoist Liftruck where he held various marketing, branding and communications roles.  He will be located out of the company’s headquarters in Romeoville, IL and will report to Yeh.  Dan is a graduate of Northern Illinois University where he majored in Journalism and Communications.

Gary Franco joins LPI as Sales Manager inheriting the newly created Northeast Coastal territory, responsible for New York City, the states of Maine, Vermont, New Hampshire, Massachusetts, Rhode Island, Connecticut, Delaware, and New Jersey.  Franco is bilingual in English and Spanish, and brings over 18 years of sales and industry experience in cabinetry and stone.  Franco comes most recently from MasterBrand Cabinets and Marble of the World as Territory Sales Manager.  He will be located out of the New York City area.

Jamie White joins LPI and inherits the Northwest territory as Sales Manager responsible for northern California and the states of Washington, Oregon, Idaho, Montana, Wyoming, and Alaska, as well as British Columbia, Alberta, and Saskatchewan.  White brings over 14 years of sales experience in various industries including electronics and telecom.  He will be located out of the Seattle, WA area.

“Adding two seasoned salesmen in Gary and Jamie will pay immediate dividends for both Laser Products and our customers.” said Katzmann.  “As we launch several new products later this year, Gary and Jamie will help ensure that we continue to maintain the highest level of customer service.”  Both White and Franco will report to Katzmann.

Brandon Ossinger, who previously held the Northeast territory, will transition to the Southwest territory based out of Phoenix, AZ.   Jeff Larson, who previously managed the Southwest territory will transition to an executive role with LPI’s sister company, PMT (Precision Measuring and Training), out of the Denver, CO area.

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Since 1994, Laser Products Industries has focused on designing, building and supplying lasers to help identify and provide the means to gather job-site job conditions and to accurately fabricate finished products to match. more >>


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